Numbers DO Lie!

numbers-liar

At least they don’t always tell the entire story.

 

I can say that.  I’m a marketer.  At the risk of sounding Machiavellian, it’s our job to present information that helps to communicate a message.  Good marketers take great pride in pursuing a non-duplicitous practice to maintain brand integrity, particularly in the spirit of transparency.  But, that could also mean information that could cause one to question the message is not presented.

Last week, Trulia shared a video taken on the floor of Connect that was conceptually FANTASTIC.   …

Read the story on Agent Genuis

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s